Colnago C68 review: An updated design and huge price tag, but is the old Colnago magic still there?

Mellow, gorgeous, and very, very expensive

Colnago C68
(Image: © Will Jones)

Cyclingnews Verdict

As much an object of desire as it is a bicycle. Its a great ride, but no better than bikes a lot cheaper

Pros

  • +

    Hyper-bling build

  • +

    Fuzzy Italian heritage feelings

  • +

    Unique aesthetics

Cons

  • -

    Mind-blowingly expensive

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When I attended the launch of the new Colnago V4Rs, a bike that has since gone on to win Flanders and plenty of other races under Tadej Pogacar, I felt it was a little lacklustre for the 'average consumer', if such a thing exists for a fifteen thousand euro bicycle. I put this to Colnago, and the response was rather up front: The V4Rs isn’t for consumers; it’s for pro racers. They have different requests and stipulations than the consumer. The consumer, I was told, should buy the C68, as “It makes the very best feelings”. Regardless of how it is placed within the Colnago hierarchy, it still claims, culturally or explicitly, to be one of the best road bikes you can buy. 

Colnago has a place in the cycling psyche like no other brand. A heritage and history muddled together with famous race wins under the biggest names the sport has ever, and perhaps will ever see. The C68 is a fascinating bike on paper. It purports to be one of the best road bikes you can buy, but unlike the other contenders for the title, it’s never seen at the races. You’d never buy one to race it; that’s not what it’s for. It’s similar in that regard to the Specialized Aethos I suppose; a bike built for the experience, rather than race wins. It’s perhaps the closest thing you can get in cycling to owning a car for Sunday driving.

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Testing scorecard and notes
AttributesNotesRating
Design and aesthetics It's a very desirable object, though the headset cover winds me up9/10
BuildIt doesn't get better than Super Record and Hyperon Wheels, for a bike like this at least10/10
PerformanceThe handling is mellow, but confidence inspiring8/10
WeightIt's feathery, given that more or less everything is made of carbon9/10
ValueIt just about gets points for the warm fuzzy feelings it can garner in the hearts of all cycling fans4/10
Overall ratingRow 5 - Cell 1 74%
Will Jones
Senior Tech Writer

Will joined the Cyclingnews team as a reviews writer in 2022, having previously written for Cyclist, BikeRadar and Advntr. He’s tried his hand at most cycling disciplines, from the standard mix of road, gravel, and mountain bike, to the more unusual like bike polo and tracklocross. He’s made his own bike frames, covered tech news from the biggest races on the planet, and published countless premium galleries thanks to his excellent photographic eye. Also, given he doesn’t ever ride indoors he’s become a real expert on foul-weather riding gear. His collection of bikes is a real smorgasbord, with everything from vintage-style steel tourers through to superlight flat bar hill climb machines.