Why are Jumbo Visma using blue tyres at the Tour de France?

Jumbo Visma Blue Tyres
Jumbo Visma will be using blue tyres at the Tour de France (Image credit: Jumbo Visma)

When the Jumbo-Visma team rolled onto the stage at the team presentation ahead of the 2021 Tour de France, an unmissable change had been made to their Cervelo bikes: the inclusion of bright blue front tyres. 

According to the team, these tyres will continue to be used in 'several stages' throughout the race, but what are they? Who makes them? And why are Jumbo-Visma using them at the race?

Josh Croxton
Associate Editor (Tech)

Josh is Associate Editor of Cyclingnews – leading our content on the best bikes, kit and the latest breaking tech stories from the pro peloton. He has been with us since the summer of 2019 and throughout that time he's covered everything from buyer's guides and deals to the latest tech news and reviews. 

On the bike, Josh has been riding and racing for over 15 years. He started out racing cross country in his teens back when 26-inch wheels and triple chainsets were still mainstream, but he found favour in road racing in his early 20s, racing at a local and national level for Somerset-based Team Tor 2000. These days he rides indoors for convenience and fitness, and outdoors for fun on road, gravel, 'cross and cross-country bikes, the latter usually with his two dogs in tow.