Valley of Tears gravel brims with rich rewards for Swenson and Villafañe

In the red clay hills of the Texas panhandle on Saturday, Keegan Swenson and Sofia Gomez Villafañe led the way for victories in the open categories at the inaugural Valley of Tears. It was a big day for the small town of Turkey, Texas, as both the number of people in the tiny town, estimated at 325 residents, and the prize purse, which started at $26,000 for elite athletes, doubled on race day.

Jackie Tyson
North American Production editor

Jackie has been involved in professional sports for more than 30 years in news reporting, sports marketing and public relations. She founded Peloton Sports in 1998, a sports marketing and public relations agency, which managed projects for Tour de Georgia, Larry H. Miller Tour of Utah and USA Cycling. She also founded Bike Alpharetta Inc, a Georgia non-profit to promote safe cycling. She is proud to have worked in professional baseball for six years - from selling advertising to pulling the tarp for several minor league teams. She has climbed l'Alpe d'Huez three times (not fast). Her favorite road and gravel rides are around horse farms in north Georgia (USA) and around lavender fields in Provence (France), and some mtb rides in Park City, Utah (USA).