SRAM announces new Rival eTap AXS groupset

SRAM Rival eTap AXS
(Image credit: Aaron Borrill)

We first learnt of SRAM's wireless intentions for its third-tier road groupset after our senior tech writer, Josh Croxton, uncovered two approved applications pertaining to the Rival moniker on the US Federal Communications Commission (FCC) site earlier this year. 

It's now official as the American firm today confirmed Rival will indeed be joining Red and Force in its wireless AXS portfolio. While Rival has long been associated with gravel riding, SRAM believes the groupset will double up for use across myriad disciplines, road included, utilising full wireless technology and hydraulic disc actuation. There is no mechanical option.

Wiggle

SRAM Rival eTap AXS is already available at Wiggle

Aaron Borrill

Aaron was the Tech Editor Cyclingnews between July 2019 and June 2022. He was born and raised in South Africa, where he completed his BA honours at the University of Cape Town before embarking on a career in journalism. Throughout this career, Aaron has spent almost two decades writing about bikes, cars, and anything else with wheels. Prior to joining the Cyclingnews team, his experience spanned a stint as Gear & Digital editor of Bicycling magazine, as well as a time at TopCar as Associate Editor. 

Now based in the UK's Surrey Hills, Aaron's life revolves around bikes. He's a competitive racer, Stravaholic, and Zwift enthusiast. He’s twice ridden the Cape Epic, completed the Haute Route Alps, and represented South Africa in the 2022 Zwift eSports World Championships.

Height: 175cm

Weight: 61.5kg

Rides: Cannondale SuperSlice Disc Di2 TT, Cannondale Supersix Evo Dura-Ace Rim, Cannondale Supersix Evo Ultegra Di2 Disc, Trek Procaliber 9.9 MTB