With just days to go until entries open for the British Cyclosportive, British Cycling has confirmed the support of three leading cycling brands as sponsors of the event. Taking place one week before stage one of the Tour de France, 5000 people will have the opportunity to take part in the 117-mile route from London to Canterbury on July 1.
Simon Lillistone, Marketing and Commercial Manager of British Cycling announced the support of Sports Tours as the official travel partner, CycleSurgery for mechanical assistance, and Science in Sport to assure nutrition and catering at the race. "We are delighted to have been able to attract brands that are so well known within cycling and will add tremendous value to the event," he said.
