Specialized-lululemon turns to crowd funding for sponsorship

Velocio Sports, the company that owns and manages Specialized–lululemon, has announced that it is turning to crowd source funding for 2015 and on-wards with the team's financial contracts with Specialized and lululemon coming to an end in December.  The team will open up club membership to its fans and supporters of women's cycling as it looks to bring on board new financial partners.