Brands big and small tend to have sale events at pretty well established times. Black Friday, January, and in the cycling industry, the end of the Summer.
Mike's Bikes, one of North America's largest cycling retailers, however, has thrown us a curve ball this week and decided to reduce everything on its website until the end of the weekend.
Yup, you read that right. Everything. There's some fine print, in that in order to unlock some of the savings you need to send an email, but that's only few and far between.
Deals are only good if the products themselves are actually worth buying in the first place, though. While there's genuinely a tonne of decent stuff on offer, the following products are what I'd be buying if I was on the correct side of the Atlantic Ocean.
Indeed, being a North American retailer, this is only for our readers stateside.
Reagrdless of that, the deals listed below are all items I've used myself, rate highly, and continue to use on a regular basis so you can be sure they're good.
Head straight to the sale here or scroll down to see what I've picked out.
Mike's Bikes mega sale: Our top picks
Mike's Bikes isn't the only brand to drop us a surprise sale just as summer starts to warm up. Over in the UK, Specialized has recently announced up to 50% off hundreds of items, including gravel bikes, mountain bikes, clothing and accessories. Head over to our Specialized sale roundup or check out the sale for yourself.
