Fox Racing Shox released their latest Free The Trail T-shirt this month (for which all proceeds from the sale of Free The Trail T-shirts will go to support the IMBA California office). "Fox Racing Shox is helping IMBA CA raise awareness and resources to fight for our access," said IMBA’s California Director Tom Ward.
Fox commissioned renowned Bay Area artist Steve Smith to illustrate the newest shirt. The artwork features an idyllic mountain bike scene, behind bars and locked up, hence Free The Trail. “We had such great fundraising success with the first Free The Trail shirt, we knew we had to keep Free The Trail alive and continue its success,” said Elayna Caldwell, Marketing Manager at Fox. “Whether you live in California, go on vacation here or hate it because it is full of fruits and nuts, the fact is that there are more mountain bikers in California than anywhere else and what happens here is generally a bellwether for actions across the nation, and that is why Fox supports advocacy, because we like to ride fun, legal trails.”
