Bernaudeau closing in on new sponsorship deal

The Bbox Bouygues Telecom squad

The Bbox Bouygues Telecom squad (Image credit: Fotoreporter Sirotti)

Bbox Bouygues Telecom boss Jean-René Bernaudeau has revealed that he is close to sealing a deal with a new backer. Speaking to the Sud-Ouest newspaper, Bernaudeau would not disclose the name of the company he is talking to, but admitted, “they are foreign.We’re talking about a budgetary deal that would enable us to become one of the world’s top 10 teams.”

Peter Cossins has written about professional cycling since 1993 and is a contributing editor to Procycling. He is the author of The Monuments: The Grit and the Glory of Cycling's Greatest One-Day Races (Bloomsbury, March 2014) and has translated Christophe Bassons' autobiography, A Clean Break (Bloomsbury, July 2014). 

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