Amazon Prime Day 2023: The best deals in the final hours of the sale
We're into day two of the Prime Day sales and we're hard at work collating the best products at the best prices
Our coverage of the 2023 Amazon Prime Day sale is a rare divergence from the normal live reporting tack you'll find here at Cyclingnews.
My esteemed colleagues on the race team are very well known for their excellent blow-by-blow coverage of WorldTour bike racing, such as that of the Tour de France happening right now. I hope I can live up to that reputation, but instead of bringing you coverage of what the pros are up to, I'll be hoping to help you upgrade your own ride, and save money in the process with the best discounts available over the next few days.
Concurrently, we also have various roundups of the best deals to make the whole process even easier:
💰 Amazon Prime Day cycling deals: All deals for cyclists
🚲 Best bike deals: Savings from beyond the Prime Day sales
⌚ Prime Day Garmin deals: All things tech, including smartwatches and computers
💻 Prime Day Wahoo Fitness deals: More tech including computers and sensors
🎧 Prime Day AirPods deals: Best-ever price on AirPods Pro 2nd Gen
🎵 I always listen to music when I ride, and this is what I'd buy this Prime Day
💡 My favourite bike lights are discounted in the Amazon Prime Day sales
🟤 My entire tubeless setup is on sale for Amazon Prime Day
Our sister publications are also rounding up the best deals across the whole Prime Day sale. We just stick to cycling, but they know their air fryers from their multicookers and their Echo Dots from their Blinks.
1. TechRadar: 95 Top Picks in the USA covering Amazon Devices, coffee machines, TVs and more
2. Tom's Guide: All sorts of tech, laptops, TVs, smartphones, computing and more
In fact, it's not just me. We have a team of tech experts who are keeping an eye on the Amazon Prime Day cycling deals. There are already a host of them available, our picks of which are right here. We'd never suggest you buy something that you don't need, but if you've been in the market for a new bike computer, smartwatch, helmet, or lock, now might just be the time to go for it.
Our top Amazon Prime Day deals right now
USA deals
- 50% off Garmin Edge 1030 Plus Bundle:
$699.99$399.99 at Amazon - 30% off CamelBak Podium Chill insulated bottle 21fl oz:
$15.00$10.50 at Amazon - 30% off GoPro Hero 11:
$499.99$349.00 at Amazon - 50% off Echelon EX3 smart fitness bike:
$799.99$399.99 at Amazon - 20% off Wahoo Elemnt Roam v1:
$199.99$159.99 at Amazon
UK deals
- £40 off Apple AirPods Pro (2nd gen):
£249.99£209.99 at Amazon - 30% off Garmin Fenix 7 Solar watch:
£689.99£479.99 at Amazon - 29% off Garmin Edge 130 Plus:
£169.99£119.99 at Amazon - 38% off Garmin Edge 530:
£259.99£159.99 at Amazon - 43% off Camelbak Podium Chill 600ml:
£14.99£8.49 at Amazon
Before we get stuck in, a quick intro and my motivations for doing this. I am Josh Croxton, Tech Editor here at Cyclingnews. You'll be stuck with me for the majority of this live report - sorry.
I have been part of the team since 2019. I joined during the Tour de France and was in the Pyrenees after a week watching Julian Alaphilippe win that time trial in Pau.
I have led our content surrounding Black Friday each year since, alongside contributing to our buyer's guides, reviews, tech news, features... a bit of everything. Nowadays I lead on all tech content, ably assisted by Will Jones (who will likely bring memes to this live report later), Tom Wieckowski, Josh Ross and others.
I decided to cover this event as a live report for one main reason: to help people buy the right product for them. I know that the rising cost of living is affecting everyone, and I'd never recommend buying bike tech ahead of paying the more important bills, but I also don't like the thought of people being forced to give up cycling because of affordability. Prices are rising in cycling as fast as everywhere else, but if used wisely, discounts and deals can help more people enjoy life on two wheels.
I'm aware that I'm not breaking any ground here, we all know that shopping in the sales saves money. What I'm hoping is that by combining my team's knowledge of cycling tech with a bit of deal-hunting focus and the various tools at our disposal courtesy of being part of such a huge publishing house, we can recommend products that are good deals, that we would buy ourselves.
At no point will I tell you that you should buy anything, that decision is yours to make and yours alone. But if you are in the market for something new, hopefully we'll find something relevant to you and we'll be able to help.
Anyway... let's get stuck in!
This is going to be a long ride, so I'll start easy with some things we've already found.
And given most of the USA will be asleep at this time, I'll start with a focus on the UK.
Bike computers
Wahoo Elemnt Roam v1: £199.99 £162.54 at Amazon
19% off - Not the biggest discount you ever did see, but a decent product at a decent price. Priced elsewhere between £180 and £230, this is the best deal available on the Roam at the moment. It's also currently the cheapest Wahoo computer available, so if you've been hankering to join the club, this is the budget ticket.
The Wahoo Elemnt Roam got 4.5 stars in our review, thanks to its impressive battery, maps and extremely simple, yet feature-rich user interface.
Wahoo Elemnt Bolt v2: £329.99 £197.79 at Amazon
Save 40% - This is as cheap as we've seen the Bolt v2, which is the latest version, and going by Wahoo's usual product cycle, it's unlikely to be replaced any time soon.
Of course, when it does eventually get replaced, it's not an issue because Wahoo supports its tech for a looooong time.
Most impressively, this is actually cheaper than standalone units, even with the additional heart rate, speed and cadence sensors. If you don't need the sensors and wanted to be clever, you could buy this, sell the sensors second-hand, and save even more money.
Read more about it in my very own Wahoo Elemnt Bolt review.
Garmin Edge 530: £259.99 £179.99 at Amazon
Save 31% - If you prefer to sit on the Garmin side of the Wahoo vs Garmin fence, then this is another good option. It's a little more expensive than the Roam above, but with it you get a slightly clearer screen (in my opinion), as well as better integration with Garmin's watches for those who own one.
Again, I wrote a review about the Garmin Edge 530 this back in 2019, if you want more info.
Garmin Edge Explore: £219.99 £149.99 at Amazon
Save 32% - The Garmin Edge Explore is a solid entry-level GSP smart computer, with pre-loaded maps, turn-by-turn navigation, and an easy-to-use touchscreen. At £149.99, it's £50 cheaper than the next best store, Decathlon.
Garmin Edge 130 Plus: £169.99 £119.99 at Amazon
29% off - If you're not looking for all the latest functionality, the Edge 130 does a lot of what Garmin's pricier computers do but at a bargain price. Don't be fooled by the picture, which makes it look fairly similar in size to the Edge 530, it's much smaller, which some people might not like, but its monochrome screen is easy to read, and is operated via four buttons on the sides of the case.
Stop the press! Want a deal approved by Mathieu van der Poel and Marcel Kittel?! You're in the right place. If you're like Mathieu and 'always want more' (opens in new tab) then you can get not one but two XXL bottles of Alpecin Caffeine shampoo with 15% off.
That's still £14+ on shampoo though... I'll probably just stick to my £2.50 Head & Shoulders.
Ok sorry, back to serious stuff... very important deals to discuss. Must behave.
Here's a deal that... while the discount isn't amazing, the product is and therefore I feel obliged to share it.
Topeak TT2524 Ratchet Tool: £33.99 £26.38 at Amazon
22% off - This Topeak multitool is a lovely little ratchet and bit set. It's about 10-15cm long, comes with everything from a 2mm to an 8mm Hex, plus a Philips head screwdriver and T10, T15 and T25 Torx bits. It also has tyre levers, and comes in a sturdy case. The bits can be fitted straight into the ratchet head, or into the base for harder-to-reach bolts. The ratchet click is really crisp, the bits hold really securely, and it's even strong enough to tighten pedals. I've owned one for about 2 years, it comes with me on every ride, and it's pretty much as good as new.
Based on the quality of the deal, the popularity of the product, and my experience of previous Prime Days, I reckon the following deal is going to be the one of the most popular of all products this prime day.
It comes from Apple, and it's the second-generation AirPods headphones.
Apple AirPods Pro (2nd gen): £249.99 £209.99 at Amazon
Save £40 - The cheapest we've seen these before is £224, and the cheapest elsewhere right now is £239.00.
They're still a touch more than the AirPods Pro 1, though, so you'll have to decide whether the better sound, volume control and FindMy support for the case are something you want to pay extra for.
They're also a great deal for our USA readers ($249 $199 at Amazon) if any of you are awake yet!
That's not the only AirPods deal out there at the moment though... have a couple more.
Apple AirPods (Third Generation) with Lightning charging case: Up to 22% off
UK: £179 £139 at Amazon
Opt for the third generation AirPods and you get the same water and sweat resistance as the second generation pro model, but without the active noise cancelling. There's also six hours of listening time per charge, extended up to 30 hours with the Lightning charging case.
Apple AirPods (Second Generation) with wired charging case: Up to 30% off
UK: £139 £99 at Amazon
The second generation AirPods offer up to five hours of listening time on a charge and up to 24 hours via the Lightning charging case, with 15 minutes of charging adding around three hours.
As with all Apple AirPods, there's tight integration with Apple's other devices including iPhones and the Apple Watch, although the lack of water resistance may rule these out for heavy turbo sessions.
There's also a pretty solid discount available on Shokz bone-conduction headphones at the moment too, so much so that my esteemed colleague Will would happily buy them, if it weren't for the fact that he already had a pair.
USA: 30% off all Shokz headphones at Amazon
UK: 30% off all Shokz headphones at Amazon
As Will himself put it: "The sound quality isn't quite as bass-rich as you'd get with in-ear options, but if safety is a concern of yours - as it probably should be when cycling on the road - then it's likely a trade-off worth making."
Some quick-fire deals now, let's go:
- Bike lock! 51% off Kryptonite D-Lock:
£74.99£36.99
- Components! 36% off Fizik bar tape:
£24.99£15.99
- Sunglasses! 20% off POC Do Blade:
£110.98£88.49
Chains!
Our Tech Editor, Josh, has fainted from spending too long in a deal induced fervour. Fortunately for you lovely people I (Will) here to take the reins and bring you all the HOTTEST DEALS as and when they arise.
Deals posts can be a bit dry, so as well as bringing you what are actually decent saving on thing you might want to buy I'll try and keep the flavour light and breezy so we can actual enjoy proceedings while both saving some money, and giving money to Uncle Jeff.
Kryptonite Evolution Mini-7 bundle now better than half price!
Kryptonite is one of the big players in the bike lock space. Beloved of bike messengers and anyone really who doesn't want their bike nicked. I have two from the brand in the garage: A D-lock and cable combo, and an enormous chain lock for when I need to be extra safe.
The Mini-7 bundle comes with a small D-lock, frame mount for easy transportation, and a cable to loop through your wheels. The smaller size of the D-lock may mean you can't throw it round things like lamp posts, but it does make it less susceptible to leverage attacks.
All in all, a good bundle at full price, but with 51% off the lot it's a great shout if you want some decent security on the move. To celebrate I've added some apt music, but you're only allowed to listen if you've bought one.
Camelback Podium Chill bottles under a tenner!
Days like Amazon Prime Day and the Black Friday/Cyber Monday maelstrom tend to be the time where people think about dropping mad coin on something BIG. Sometimes though it's the little things rather than a 96" TV that actually make your life better.
If you think having premium water bottles wont make your life better then you've probably not tried a Camelbak Podium Chill... A 33% discount means you can pick up a water bottle that'll keep your cool drinks cool in the summer heat for under £10. This is prime 'treat yoself' territory.
I've not really got anything funny to say about them, they're just excellent bottles at a good price.
Discounted energy gels!
I'm sure when The Archies laid down their seminal track 'Sugar, Sugar' at some point in the 60's (no, i am not checking when), they were really thinking about the gel based carbohydrate sports nutrition.
If you're a fan of bubblegum pop, or simply not bonking while out on a group ride then it might be a good idea to stock up on a load of gels.
Carb load may vary, as will flavour, but they key thing is to not eat an entire variety pack at once. You may be extremely rapid for a short amount of time, but the time you gain from increased speed you will more than lose in the loo at the cafe stop.
SIS Variety Pack only £6.44: Seven different flavours, so you can work out which is the most palatable for you, with 22g of carbs per tube.
Torq Gels multipack up to 33% off: A little more flavourful than the SIS options, with a heavier discount, but a higher price overall.
My esteemed colleague, Tom, has just spent some time updating our Amazon Prime Day Cycling Deals page for the day. Have a browse through to see all that's fresh and discounted!
Muc-Off Ultimate Cleaning Kit 23% off!
Nothing makes me think of the early 2000's quite like the opening few bars of Dirrty from Christina Aguilera (feat. Redman, of course), and nothing makes me think you don't respect yourself as a rider quite like a dirty bike; sort it out.
A filthy drivetrain costs you money. It'll wear faster, be noisy, and not work as well. If you need an all in one solution then Muc-Off has an ultimate cleaning kit all packaged up in a box with all you'll need to get things sparkling, and now just shy of 1/4 off too!
Cateye bar end lights 18% off!
This deal comes recommended by my colleague, Tom, who uses them on his own bike. In essence you replace the bar end plugs with two red LED lights. They're definitely an auxiliary option, not to be used as your main light source.
Despite not being the brightest on the market they have the effect of making your bike look wider from behind, which is always a good thing, and during the day you can just forget they are there.
Stan's tubeless sealant 38% off!
Tubeless is already the norm for gravel riding, and is fast becoming so for the road too, and while most butyl tubes are created equal the same cannot be said for tubeless sealant. Stan's is one of the best out there, so if you run tubeless already or are thinking of making the jump then getting just shy of 40% off either a small or a big bottle is never a bad idea.
Will Jones signing off, handing the reins back to Josh. I'm going for a run in the pouring rain like it's the end of The Shawshank Redemption to cleanse my body of all the deals chat. See y'all tomorrow x
Hi again. Unlike Will, I didn't go for a run in the rain during my few hours off. I had lunch, walked the dogs, then had a snooze on the sofa before watching the end of today's stage of the Tour. Bliss!
If you missed it and don't want spoilers, you are treading very dangerous ground by being here on Cyclingnews, but you're safe with me. I won't share any.
You can head here to see the result though, or you can press on that big orange and white Cyclingnews logo at the top of this page, where our homepage will share everything you need to know about today's race.
58% off 3x Blink Outdoor cameras: £214.99 £89.99
56% off 2x Blink Outdoor cameras: £154.99 £67.99
56% off 1x Blink Outdoor camera: £89.99 £39.99
Here's a deal that I'm personally considering buying. I have a few Blink Indoor cameras already (mainly to keep an eye on the dogs when I'm out), but given this discount, I'm tempted to expand my collection and add a little cctv to my home.
Of course, these aren't a cycling-specific deal, but given that most cyclists tend to have one or more expensive bikes in their home, garage or shed, a little extra security isn't a bad thing to have.
Should I buy a smart bike (like the Wahoo Kickr or Wattbike Atom) or an exercise bike like a Peloton or Echelon? That's a question I get asked a lot, and my answer is usually "it depends."
In the most part, it depends on how you find motivation and the sort of riding you want to do. I spent a few months with the Peloton Bike+ last year, and I learned that while the hardware was lacking (quite significantly compared to the best smart bikes), the software was really slick.
I usually find motivation in training, hitting power targets, following workouts, that sort of thing. Others are more motivated by social factors, such as other people doing the same workout at the same time. If that's you, then the 'spin-class' style exercise bike such as Peloton and Echelon are probably attractive.
There are plenty of them on offer this Prime Day, with the Peloton Bike and Bike+ being discounted, as well as a few of the Echelon bikes.
But before you commit, make sure you know you're going to be locked into a single platform and a monthly fee to continue using it. You can't pair your Peloton bike with another app, you must use it with the Peloton program.
Peloton Bike+: $2,495.00 $2,145.00 at Amazon
Save $350 - The Peloton Bike+ adds extra features to the standard Peloton Bike, with automatic rather than manual resistance setting, a larger, non-reflective, anti-sweat touchscreen that can be rotated, better audio, more memory and Apple Gym Kit integration. It has the same footprint as the standard Peloton Bike though and weighs just 5lb more.
You can read our full review of the Peloton Bike+ to see how we got on and we've also got a guide to all things Peloton to help you choose. Amazon is about the only place you'll find the Peloton Bike+ without buying direct from Peloton.
Echelon EX15 Smart bike: $1,499.99 $799.99 at Amazon
Save 47% - An alternative to Peloton, the Echelon smart bike provides a similar experience but with lower recurring costs. As with Peloton, there's on-demand and live access to workouts, with a free 30 day premium membership. There's a flippable 22 inch screen and two power ports to keep your electronics charged.
We reckon it's one of the best exercise bikes available for spinning.
Original Peloton Bike: $1,445.00 $1,145.00 at Amazon
Save $300 - Peloton's original bike lets you participate in all the brand's live and on-demand classes. Unlike the Peloton Bike+, you have to alter the resistance manually, there's a smaller screen as well and less immersive audio, but Amazon's price is a lot lower than the Plus.
Read our Ultimate Guide to Peloton to help you choose between the Original and the Pelton Bike+ for your workout. Amazon is about the only place you'll find the Peloton Bike without buying direct from Peloton.
Stamina müüv Bike: $1,299.00 $1,104.15 at Amazon
Save $194.85 - The Stamina muuv uses the app on your phone to customise your routine to your needs and provide personalised feedback as you exercise, so it's less intimidating than joining a live class. It's also free of on-going subscription payments and has a 300lb user weight limit.
Echelon EX3 smart connect fitness bike: $799.99 $399.99 at Amazon
Save $400 - The EX3 exercise bike is a great way to make working out fun, simple, and affordable. The bike is always ready to go, you don't need to unfurl it from a cupboard or mount a bike before you can ride. What's more, with the 30-day trial of Ecehlon Premier membership, by adding your smartphone into the equation, you can follow along with live workouts, to increase motivation and make it fun.
Echelon EX-5s Smart Connect Exercise Bike: £1,649.00 £1,299.00 at Amazon
If you're looking for a smart bike that will provide instructor-led indoor cycling classes, you've probably heard of Echelon, the biggest competitor to the market leader Peloton. This is one of the brand's best exercise bikes and comes complete with a 21.5-inch touchscreen up front.
What time is it?
Incorrect. It's time to look at some watches...
First up, three deals for UK shoppers:
Garmin Fenix 7 solar: £689.99 £479.99 at Amazon
30% off - The Fenix 7 Solar benefits from solar-powered charging, providing which can boost battery life by up to four days. If your going to be on longer trips or bike adventures this could be a really great feature for you. Aside from that, the watch is packed with tech features. Our tools tell us that it's never been this cheap before, and we've done a double check around the web and the lowest we can find it elsewhere is £560 at Goldsmiths.
Garmin Forerunner 245: £249.99 £148.50 at Amazon
41% off - If you're looking to invest in a smartwatch to help with running and general fitness metrics you won't go far wrong with the 245. You can connect it to the Garmin Connect app and monitor things like pace, lap splits and heart rate. It's actually available cheaper if you want to get a refurbished one, otherwise, the best price we've seen it elsewhere is £165.
Fitbit Versa 3: £199.99 £113.71 at Amazon
Save 43% - The Versa gives you voice commands as well as GPS and optical heart rate. It works with the Fitbit app to track workouts, sleep and recovery and there's 6 months premium Fitbit membership included.
And now for the USA deals:
Garmin Instinct: $249.99 $142.99 at Amazon
43% off - The Garmin Instinct is a rugged smartwatch with thermal-, shock-, and 100m water resistance. There's navigation and heart rate monitoring and you can upload activities by linking to the Garmin Connect app.
Garmin Forerunner 745: $499.99 $279.99 at Amazon
44% off - There's loads of functionality to track cycling activity in the Forerunner 745, as well as running and other sports. It includes an optical heart rate monitor and will give you stats like VO2Max if connected to a power meter, as well as exercise load ad recovery time. The biggest discount is applied to the red version.
Garmin Forerunner 745: $499.99 $279.99 at Amazon
44% off - Aimed at triathletes and runners, the 745 comes with pre-loaded activity profiles to suit these sports. It also offers contactless pay, and all the training data you're likely to need. If you'd rather buy from Garmin direct, you might be interested to know that it's only $10 more than here.
Garmin Enduro: $799.99 $394.00 at Amazon
51% off - You could buy a Garmin Instinct just with the money you'd save here! Specifically designed for endurance athletes, with solar charging and a battery life of up to 300 hrs, it can keep track of your hydration, respiration rate, oxygen levels and all the usual stats too.
We've also found it at $11 more with an included portable charger, if you're REALLY going off the beaten track.
Garmin Epix Gen 2: $899.99 $599.99 at Amazon
33% off - The Garmin Epix will help you take things to the next level. Want animated workouts, respiration tracking and even a jet lag advisor on your wrist? The Epix will have you covered. This watch has never been as cheap as this before, and no other store comes close, so while I accept the price is still high, if you've been thinking about it, now is probably the time to go for it, as I don't expect this deal will hang around for long.
43% off Garmin Edge 1030 Computer bundle: $699.99 $399.99
The Edge 1030 Plus has been a popular one today among our American readers. There have been two deals for much of the day, this one, and the computer alone which was half price at $299.99.
Unfortunately, that deal has now returned to $439.99, so if you're still in the market to buy one and missed out on that cheaper price, it makes more sense to buy this bundle. You'll not only save $40, but also get a heart rate monitor and speed and cadence sensors.
Continuing on from that last deal, UK readers can still get the discounted Edge 1030 Plus computer by itself at a decent 42% off at Wiggle, bringing it down from £519.99 to £299.99.
Alternatively, the Hammerhead Karoo 2 is a good alternative to the Edge 1030 Plus. I've used both, and while the Garmin's screen size means it's slightly easier to see, the clarity on the Hammerhead is greater, and the touchscreen more responsive.
It's currently available with a 35% saving at Competitive Cyclist, bringing it down to $259.00 from $399.00.
And while I'm on a roll bringing you deals from beyond Amazon, here are a few more...
In the UK, Wiggle is offering a 'spend and save' thing, where you'll get £20 off a £100 purchase, or £40 off a £200 buy. You'll need to use code 'SAVE' to get the offer, but it's a good way to get a little more off. Sadly it doesn't work on all products - Edge 1030 Plus included - but it's worth knowing about if you're shopping there anyway!
In a similar move across the pond, Competitive Cyclist is offering 20% off one full-price item with the Tour de France appropriate code ALLEZ.
There's no such one-size-fits all deal at REI COOP, but individual deals are still worth a look.
70% off Bontrager GR2 gravel shoes and 76% off Tubolito tubes are a couple of good finds, but this next one is a deal for the home mechanics to get excited about...
Thirteen products from REI's Feedback Sports range have been discounted by 50%.
A couple of them are niche products that you'll probably not need - such as a dual-sided pick or a handlebar holder, but the steel-core tire levers, the chain keeper and the Alpine hanging scales are certainly worth a look.
As are the Ultralight and Sprint repair stands, which are now just $129.99 and $174.99 respectively.
And back to the UK again - I'm back and forth across the Atlantic more than a British Airways pilot here.
Sigma Sport has mimicked Wiggle (or perhaps Wiggle mimicked Sigma, I don't know) with the same spend-and-save deal. To get £20 off your £100 spend, you'll need to use code SAVE20 and for £40 off a £200 spend, it's code SAVE40.
Browsing the Sigma sale and I think I've stumbled on the reason Jumbo Visma have been using 1X groupsets so much lately... they're 40% off!
Talking of Jumbo Visma, their sunglasses are also on offer over at Wiggle. In fact, the Oakley Encoder Tour de France limited edition is available with a 35% saving.
The Encoders were recently crowned the absolute best overall sunglasses in Will Jones' recent grouptest, and there are dozens of colourways available here on offer.
There's a limited quantity of Oakley Encoder deals available at Amazon for our American readers too, which see the price dropped from $255.00 to $184.80.
30% off GoPro Hero 11: $499.99 $349.00
Also at Amazon is the GoPro Hero 11, down by 30%. This is the latest GoPro camera, capable of shooting 5.3k60 Ultra HD footage, take 24mp photos, and record 2.7k footage at 8x slowmo. It's probably more kit than most of us need for our TikToks but if you're keen on content creation, it's a great deal.
It's coming up to 9 pm here in the UK, so it's time to sign off this live report for the night.
Tom has just been through and given our main Prime Day deals roundup a freshen up, deleting any of the deals that have now sold out or returned to higher prices, with a few new finds added in too. Be sure to check that out here:
💰 Amazon Prime Day cycling deals
And here's a roundup of the other deals we've found today:
⌚ Prime Day Garmin deals: All things tech, including smartwatches and bike computers
💻 Prime Day Wahoo Fitness deals: More tech from Wahoo, including computers and sensors
🎧 Prime Day AirPods deals: Best-ever price on AirPods Pro 2nd Gen
🚲 Best bike deals: Savings from beyond the Prime Day sales
🎵 I always listen to music when I ride, and this is what I'd buy this Prime Day
💡 My favourite bike lights are discounted in the Amazon Prime Day sales
We'll be back online tomorrow with more of the same, so if there are any categories of products you're trying to find a deal in and want our help, hit me up on Twitter or drop a comment below.
I will leave this page open so that any newcomers can browse below and benefit from the deals we've shared.
We're back online and ready to do it all again.
And big news overnight: I got a sneaky look at the most popular (well, the most clicked-on) products across all of Future Publishing's Prime Day content.
That includes TechRadar and Tom's Guide's coverage of all things tech, Digital Camera World's coverage of... uh, digital cameras. Homes and Gardens' coverage of home accessories and kitchenwares, Golf Monthly's golf content and much much more.
The most clicked item all week so far? Fridge shelves. Shelves! For your Fridge!?
How have we become so boring? What happened to the headline stories on Black Friday morning where people would scramble through a supermarket for the last budget TV like a reenactment of Arnold Schwarzenegger's Jingle All The Way?! Online shopping is certainly convenient, but you lose a lot of the fun stuff.
Here's the story, along with the link to the product (that has now sold out).
Another popular one - and this is slightly more expected - is the new 43in Fire TV, which has an enormous 72% off, bringing it down from £429.99 to £119.99.
40% off Sony WF-1000XM4 Truly Wireless Noise Cancelling Headphones
£250.00 £149.00
Slightly more related to cycling - albeit perhaps not for riding on the road, these are also proving popular.
They are wireless earbuds from Sony, complete with 24-hour battery life, noise cancelling tech and hear-through ambient sound. I'm not an expert in audio quality, but our sister publications really rate them. They have been cheaper before, but their popularity suggests this price is still worth considering if you want a top-tier pair of earbuds at a mid-tier price.
Head to any gravel event and you'll see someone rolling up on a set of Panaracer GravelKing tyres. Both the Slick and the SK (small knobs) versions are discounted for Prime Day, but only in certain widths.
For the SK version the biggest discount, a 25% reduction, is on 700 x 35c.
Knobbly GravelKings
For the Slick model you can get a full 34% off a 700 x 38c model.
Slick GravelKings
Both are tubeless ready, as you'd expect for gravel tyres, so why not grab some discounted Stan's sealant while you're at it?
🚨More Panaracer discounts 🚨
Why not add a bit of colour to your ride? I've stumbled across a limited edition 'Astral Blue' version of the GravelKing Slick with a 21% discount. It's more of a teal in my eyes, but you can argue about that amongst yourselves.
The biggest discount is on the 700 x 38c size, though the 32c is also on offer to a lesser degree.
Peaty's Tubeless Repair Plugger - 15% off!
Following on from the tubeless tyres below, and the discounted sealant, you're going to need a way to fix a tubeless puncture. It's a bit different than with an inner tube; essentially you ram in a sticky worm into the hole, and slice off the bit that sticks out.
Peaty's plugger kit is a little self contained unit that holds the probe and the little worms in a secure (and delightfully anodised) case. The discount is modest, but it's worth having one for emergencies, even though tubeless punctures are more rare.
The discount is only on some colours, but there's a big array to choose from.
While we're on a tubeless theme...
Discounted tubeless valves!
Not all tubeless valves are created equal, and if you're swapping to a tubeless setup you'll need a dedicated pair.
Peaty's Valves are 23% off for Prime Day, and Muc Off have a set at 30% off.
Both are from MTB brands, but that doesn't mean you can't use them for road and gravel too, it just means they're also designed to work with rim inserts.
As always, certain colours only, but unless you're VERY into matchy matchy then having black valves isn't really an issue.
One last pair of tubeless-y things...
I've found a CO2 inflator that we've featured in our buyer's guide at 15% off, and you can get 27% off Stan's rim tape. I use both of them on my own bikes (well, I try not to use the CO2 inflator, but you know what I mean...)
We've talked a few times about the tools we use to find deals and ensure they are in fact good ones.
One of those is a Chrome Extension called Camelizer, made by the same people behind website camelcamelcamel.com - yes, seriously. Its sole purpose is to constantly monitor Amazon prices over time and turn them into a graph, like the one below.
But now we have a new tool... powered by AI. Built by our colleagues at Tom's Hardware, it is an AI chatbot designed to find deals. Type what you're looking for, and it will suggest deals.
Am I now obsolete?
Anyway, it's below, or if it fails to load, there's a link to it here.
Going back to the beginning of why we're doing this in the first place, it's all about helping our readers buy the things they need while saving money in the process.
This deals coverage is just one part of that strategy. The other, much larger part, is the hundreds of buyers guides we have researched, written and maintained over the past four years since we began this journey at Cyclingnews.
When people want to buy something, one of the first things they do is head to Google and search for "best ___" - whether it's best budget road bikes or best gravel shoes, it's an early step in the purchase process for many.
We spend hours riding in the rain, sweating on the trainer during summer, wearing odd shoes and standing in wind tunnels in order to do our research, all with the aim of working out what the best products in each category are.
Here are some of the more recent guides we've been working on, which I'm really proud to have on Cyclingnews.
- Best cycling backpacks: Everything you need to carry any load from A to B
- Best cycling jerseys: Top-level performers for the top half of your body
- Best endurance road bikes: Keep riding in comfort
- Best tubeless sealant: keep your tyres turning
- Best road bike helmets: Safe, comfortable, fast, and stylish
- Best bike pumps: Tried and tested
- Best cycling glasses: Protection from the sun, plus heaps of style
- Best gravel bikes under $1,000: Capable, affordable gravel bikes
- Best bike chain lube: Increase efficiency and lower your servicing costs
- Best cycling shorts: The best of every category, for every budget
- Best women’s cycling gloves: Protection and comfort rolled into one
67% off Kalas Motion Z2 long sleeve jersey: £99.00 £32.78
If you're in the hunt for a long sleeve cycling jersey, I would wholeheartedly recommend Czech brand Kalas. It specialises in custom kit for teams and clubs - and features on our guide to the best custom cycling kit for that reason - but I've worn the brand's clothing for the better part of a decade and always been impressed.
The Motion Z2 jersey is currently available at Amazon with some pretty decent discounts. The headline 67% discount can be found on the green XL version, but you'll get deals on most of the size/colour variations.
There's a similar deal on the short-sleeve version too.
My entire tubeless setup is on sale for Amazon Prime Day
Will Jones, affectionately known as our Chief Gravel Correspondent, has been browsing the sale and realised that everything he uses for his tubeless setup has been discounted in the sales this week.
If you want a completely tech-expert-approved setup, check out his article, which has just gone live.
🚨🚨🚨SHAKEDRY JACKET WITH PRIME DAY DISCOUNT 🚨🚨🚨
THIS IS NOT A DRILL!
Shakedry is (or should I say was) the absolute best waterproof fabric for road cycling, Shakedry jackets consistently come top of tests, but the fabric has been discontinued by Gore-Tex due to changes in the industry.
If you want the absolute best in waterproof and breathability then snap this deal up, because there literally won't be any more. It's only 15% off, and only in the small size, but if that's you then you'll be glad of it. Soon there won't be any left; I have two Shakedry jackets and they're definitely in the 'for best' pile now.
While it might seem like Summer will last forever, it flies by in the blink of an eye. Soon it'll be autumn, and in readiness I've found you can grab a Gore gilet at 50% off.
Upon further digging it seems that Gore is having a right old discounting session for Amazon Prime Day. It's got a slew of bike clothing on sale, some better than half price. Jerseys, shorts, bib tights, jackets, winter gear. Hell, even running stuff if you're that way inclined...
Altura cycling backpack 31% off
Fresh from our recently updated buyer's guide to the best cycling backpacks, the Altura Thunderstorm was the most visible of the test cohort, with well thought out reflective details, and places to mount lights on the back and on the side panels too. It's also fully waterproof too, so prime for commuting in all weathers.
Brooks England Pickwick Day Pack $240.00 $180.86
Another backpack fresh from our roundup of the best cycling backpacks is the one we crowned as the most fashionable of the bunch. It's the Brooks Pickwick Daypack, and if you take it in the 'goose beak / maroon' colourway (tan / brown), then you'll get 25% off.
45% off 100 Percent S3 sunglasses: $220.00 $119.99
Another product that we wholeheartedly recommend is the 100% S3 sunglasses, which were included in our recent grouptest rounding up the best cycling glasses for their large lens, easy lens-swaps, and abundant colour options.
That abundance is clear at Amazon.com, where there are no fewer than 29 different styles to choose from. The discounts vary, but the biggest we can find is 45% off, bringing them down from $220 to $119.99.
40% off Sealskinz Waterproof socks with Hydrostop cuff: £40.00 £23.99
Also highly recommended by our team of testers are these waterproof socks from Sealskinz, which feature in our guide to the best winter cycling socks.
While not necessarily something you're planning to buy in July, if you intend on riding this winter, they're a must-have. They are absolutely impervious to water, meaning no matter the conditions, your feet will stay dry.
In fact, there are deals on all manner of Sealskinz kit, so while we're on the subject of kitting out for winter, take a look here:
Half Price: Wera Click-Torque A5 Torque wrench Drive 2: $295.19 $148.20
The Wera A5 is listed on our guide to the best bike torque wrenches, with my esteemed colleague and workshop expert Tom Wieckowski praising its light-action adjustment and loud 'click' off.
It's a foot long, so plenty of leverage for finite adjustments and with a 25nm torque limit, it's strong enough for most of the big jobs like pedals, though you may need something bigger for some bottom brackets.
Not the biggest discount, but there's only one left so don't dilly dally.
Quality saddle - I use the narrower C15 on one of my bikes.
🚨🚨🚨POC Ventral MIPS up to 66% off!🚨🚨🚨
OK, this is a big one. I use this helmet myself, it's aero, it's well vented, it's MIPS equipped, it's in our list of the best aero helmets and it's a whopping 66% off in some sizes and colours. That's just shy of $200 off!
Another pair of sunglasses from our buyer's guide on offer...
I've been using these regularly for the last 6 months and rate them as one of the best lightweight cycling glasses out there. The biggest discount seems to be on the purple and yellow pair, but many other styles are also knocked down.
Basically just turbo jelly cubes. I used to use the caffeinated ones while racing cyclocross. Pop two in before a race for a little kick. If energy gels don't take your fancy I rate these for a mid ride pick me up.
📖 Storytime 📖
Last autumn, I was invited to an event hosted by Litelok - the (relatively new) bike lock brand - during which they unveiled their newest lock. It was the Litelok X, if you're interested, but that's not exactly why I'm telling this story.
At this event, they'd brought along a load of common bike locks from competitor brands - Abus, Kryptonite and many others - and also invited attendees to bring along their own.
They also brought along a fairly standard battery-powered angle grinder, the sort that you can easily buy from your local hardware store for around £100/$150.
They handed me the angle grinder, some safety specs and a fancy apron, and let me go to town on any lock of my choosing. Naturally, I chose the beefiest one on the table; it was a mid-range lock from Abus, costing around £80.00 / $100.00.
Can you guess how long it took me to get through?
Six seconds
Seriously. Six seconds.
In just 6 seconds with a run-of-the-mill power tool, I could be on my way with your bike.
I'd never used an angle grinder before this point, and although it wasn't exactly difficult, I can only imagine someone with a bit more experience would be even faster.
A caveat to all this is that the lock was in a vice and therefore easy to apply pressure to, and some D-locks come with an anti-rotation lock, meaning the thief will need to make two cuts before they can free it from your frame.
Regardless, the takeaway is that if you leave your bike locked up in a public place, it is very vulnerable.
What's more, one of the standout stats from the event was that a stolen bike is likely to already be sold before it's even noticed as missing.
So by the time you notice it's gone and begin your frantic search on eBay and Facebook marketplace to see if it's up for sale, you're probably too late.
The solution, besides securing your bike with 35 locks, is to lock it somewhere that's secure, such as in a closed facility. Can you take it into your office block and leave it by your desk? Is there a secure indoor bike park nearby? Does the local bike shop or car repair garage fancy locking it away in an unused back room for a nominal fee?
If not, and you must park it in a public space, then choose somewhere near other bikes, and within CCTV coverage, and make your bike unattractive to steal. Or at least, less attractive than others nearby.
Then when it comes to locking your bike, our suggestion is to use two (or more) different locks. Thieves tend to know their bike locks pretty well, and they might have a particular lock that they 'specialise' in. IE, if they notice a certain lock on a bike, they'll know how long it'll take them to break, cut or pick it. And thus, how quickly they can steal your bike.
Having two different locks from two different brands means they need twice as much knowledge. If they don't know exactly how long a lock will take, they're a little more likely to leave it alone. Especially if it's parked in a public space.
Also, make sure you check how to lock a bike. You'll be amazed at how many people lock the bike but forget to go around the anchor point.
We were also warned of a trick whereby thieves will cut a bike stand (the metal anchors you find concreted into the floor) and tape up the cut. You will then come along and unwittingly lock your bike up, not thinking anything of the tape. The thief will then reappear, cut the tape with a knife, slide your bike out, and carry it away.
Scary, so be aware.
And finally, don't be a creature of habit.
If you park your bike in the same spot every day, a thief might notice this, and they could make a note to come back at a later date with the correct tools to make for a swift job.
With all that said, you should probably check out our guide to the best bike locks, and standby for some bike lock deals.
37% off Kryptonite New York FAGHETTABOUDIT lock: £119.99 £75.99
This lock has in fact been cheaper before, as low as £50 back in 2021, but with 37% off it's still a reasonable discount on a great lock. It's not going to withstand an angle grinder for too long, but it's a well-respected lock from a very well-respected brand.
USA: 28% off Kryptonite New York Fahgettaboutit
The same product gets a silghtly lower discount in the USA.
UK: 38% off Abus GRANIT XPlus 540 U-Lock: £119.99 £74.68
USA: 19% off Abus GRANIT XPlus 540 U-Lock: $159.90 $129.00
The Granit XPlus 540 features in our guide to the best bike locks for its excellent barrel security, square attack-resistant shackle, and reasonably low weight. If you do choose to buy it, be aware that it only comes with two keys.
28% off Ottolock Sidekick: $39.00 $29.00
The Ottolock Sidekick also features in our guide, so is another that we happily recommend. It weighs 750g, and it is 7.5in x 5in in size. The 12mm hardened steel shackle is coated in silicone to stop it from damaging the paint on your bike, and it comes in various colours.
USA: 29% off On-Guard Mastiff: $55.79 $39.69
We've tested the On-Guard Pitbull and recommend it, so would happily rely on the Mastiff, which is slightly wider. It'd be a great alternative if you need to get it around a wider lamppost or perhaps a bigger downtube (like an eBike).
Sadly the Mastiff isn't on offer in the UK, but you can buy it here if you're happy with full price.
UK: 33% off Abus Bordo Granit 6500 Folding Lock: £169.99 £114.60
We've also tested this with great success, and it stands out for its compact folded size, its scratch-free surface coating and the easy-to-use frame holster that means you'll never have to remember to take it with you.
At 1.5kg it's pretty heavy for a folding lock, but the Sold Secure Gold and 15/15 security ratings mean you're getting as much protection as you're likely to find in a single lock.
25% off KryptoLok 610 S folding lock: $129.95 $97.46
Like the Bordo just mentioned, this lock uses the same folding mechanism for a solid construction and compact size when folded. It's a little cheaper too, but that it is slightly less secure.
This deal's only available in the USA I'm afraid.
Now time for something MUCH LESS SECURE.
An important thing to mention with bike locks is that if it's inconvenient to use, you'll find excuses not to use it. "I'll only leave it for a couple of minutes while I nip into the shop, it'll be fine." It might not be, and you'll kick yourself if you come back and it's gone.
The professional thieves mentioned earlier aren't the only ones to be aware of. Opportunists are also out there, and if you leave your expensive road bike unsecured outside a petrol station (gas station) forecourt while you nip inside for Haribo and a Coke, you're asking for trouble.
Opportunists are those who happen across your unsecured bike and take their chance. All it takes is a lightweight bike lock and a fixed anchor point to provide the deterrent (or slow them down enough for you to step in).
Enter the Hiplok Z Lok Combo. Basically an oversized Zip tie that's strong enough to prevent someone from yanking it open without any tools. They'll cut through it in seconds with a pair of snips, but we're talking about opportunists here, not tooled-up pros.
18% off Hiplok Z Lok Combo: £17.95 £14.75
You can actually find it slightly cheaper at Sigma Sports, but they'll charge you £3 for delivery whereas it's free with your Prime subscription, so still cheaper overall.
10% off Hiplok Z Lok Combo: $24.99 $22.29
The deal isn't quite as good in the USA, but you can alternatively get a pair of Bell QuickZip locks for $15.29 and they'll do pretty much the same thing.
If you do need to leave your bike somewhere unattended for a long time, then the more protection you can get, the better. As I say, double up if you can afford to (and want to carry two locks around).
Or if possible, leave it on the rack you tend to use. I am fortunate enough to lock my bike in a private car park, but it still gets footfall from people I don't know, so I make sure it's locked up properly.
Since I lock my bike in the same place every time, I leave two locks attached to the railings. That way, I have the security I need, and I don't need to carry 4kg of steel every time I ride to work. Win.
Our guide to the best bike locks is certainly the place to go, or alternatively the best budget bike locks if you don't want to overspend.
As time runs down on the Prime Day sale and the deals begin to fade, it's time to wrap up this live report.
Don't forget we still have a host of great deals roundups, not least the dozens of deals listed here on this very page.
Here's a reminder of all that we've collated over the past two days:
💰 Amazon Prime Day cycling deals: All deals for cyclists
🚲 Best bike deals: Savings from beyond the Prime Day sales
⌚ Prime Day Garmin deals: All things tech, including smartwatches and computers
💻 Prime Day Wahoo Fitness deals: More tech including computers and sensors
🎧 Prime Day AirPods deals: Best-ever price on AirPods Pro 2nd Gen
🎵 I always listen to music when I ride, and this is what I'd buy this Prime Day
💡 My favourite bike lights are discounted in the Amazon Prime Day sales
🟤 My entire tubeless setup is on sale for Amazon Prime Day
And here are some helpful buyers guides for you to continue in your search for the next upgrade to your ride.
Best cycling backpacks: Everything you need to carry any load from A to B
Best cycling jerseys: Top-level performers for the top half of your body
Best endurance road bikes: Keep riding in comfort
Best tubeless sealant: keep your tyres turning
Best road bike helmets: Safe, comfortable, fast, and stylish
Best bike pumps: Tried and tested
Best cycling glasses: Protection from the sun, plus heaps of style
Best gravel bikes under $1,000: Capable, affordable gravel bikes
Best bike chain lube: Increase efficiency and lower your servicing costs
Best cycling shorts: The best of every category, for every budget
Best women’s cycling gloves: Protection and comfort rolled into one
And as with last night, I will leave this page open until the morning, so that any latecomers can continue to browse.
Latest on Cyclingnews
-
No more track world championships for Filippo Ganna as focus turns entirely on road racing
Italian time trial champion to use track as training -
Black Friday gravel bike deals: Save on Cannondale, Giant, Specialized and more
Black Friday deals on gravel bikes available in the USA and the UK -
Superprestige Merksplas: Laurens Sweeck wins tactical fast race
Toon Aerts second and Lars van der Haar third at Aardbeiencross
-
Black Friday turbo trainers: Up to 70% off smart trainers and accessories
There are loads of Black Friday turbo trainer deals out there, so here's a bit of guidance on the ones we'd recommend -
Superprestige Merksplas: Ceylin del Carmen Alvarado holds off Lucinda Brand for victory
Marie Schreiber third at Aardbeiencross -
A year in numbers: The statistics that defined the 2024 road cycling season
Statistician Cillian Kelly lifts the lid on the key figures that shaped this season
-
Chinese brand EXS brings a fork to Rouleur Live that can make an Aethos aero
Fork features complex hose routing to enable externally routed bikes to go internal -
Biggest ever Rouleur Live gallery: Pro tech, beautiful paint, and one-off money no object bikes
Plus an incredible 'road bike' from Argon 18 -
Kasia Niewiadoma recalls awkward moment with Demi Vollering after snatching Tour de France victory
Polish rider calls Vollering's crash 'karma' for 2022 Tour de France champion